Saturday, August 11, 2012
3 reasons to buy an existing domain name
When it comes time to set up your own internet business one of the first thoughts is to buy a domain name to create a website for your new business. You can spend a lot of time to dream of possible names and testing their availability but there is another option you should consider - buying an existing domain name.
Obviously you do not want to buy an existing website for your new business, how you want to create a website that accurately reflects the business vision, but there are a number of advantages to buying an existing domain name and if you do not have your heart set on a new domain name is likely to find an existing domain name available at a price not much bigger than you pay for a fresh name and an existing domain name brings a number of advantages.
A major advantage of an existing domain name that is already traffic flowing toward it. Obviously the amount of traffic varies greatly depending on whether the current owner has done for the promotion, but the traffic is more than zero visitors a fresh name offer.
Another advantage is from search engines. Domainers Many have at least put in a small amount of time optimizing their domain name portfolio for search engines. Others put in a lot of time and effort targeting key words and making sure that the domain name is listed. It takes time for different domain names to work their way into search engine listings and if someone has already done the work for you then you are ready to capitalize on their land, as soon as it is named.
A third advantage is that the wild frontier of short, targeted, key word domain names is over. It is not impossible but very difficult to find a domain name registered in a short catchy phrase and even more if you have a specific keyword in mind. However, many of Domainers who registered these domain names did so as an investment rather than a long term project of their own and therefore are willing to sell. The only way to acquire many of these great domain names is by purchasing an existing domain name. Will not be able to find one to register fresh.
Choosing the right domain name for your business internet business can be an exciting and challenging, but if you take the time to learn more about available domain names you can buy only then you might find the deal of a lifetime and start your business with a bang ....
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