Sunday, August 12, 2012
Most important part of SEO - keyword selection
In most cases, before launching a new website the most important part would be to decide which keywords you're going to fire. There are many factors to consider when to do it, because you have a budget? Are you an independent or have a big company? The keywords related to your site highly competitive, but you have a low budget? You must ask yourself these questions before you decide which keywords to focus on.
I see a common mistake a lot of people make when they promote their own websites, an example is that I will be using the link building "Car Repair" keyword alone that this keyword is a keyword that has little such a range, just think of how many websites are based on the repair of cars that this is a site in Canada, the United States or anywhere else in the world. For your benefit, it is better to use something more long tail like "Car Repair in Brisbane CA" in this way to restrict the keyword in a specific location. Otherwise, any work is done with the wrong keyword or a keyword is highly competitive, more or less going to waste.
If your budget is limited and does not have $ 1000 dollars to improve a highly competitive keyword, you better do more research for keywords that are similar. An easy way to find information on a keyword is to use the "Keyword Tool to Google the words" or type the keyword on Google and see what kind of sites back on the front page. If you see a lot of authority sites on the first page is probably best to look at alternatives. If you are lucky and find a keyword on Google and see blog, deep link URL, or even front-page results, which means probably not a site overlooking the keyword and you can easily classify the first page for that keyword .
Try to remember to use different keywords for each part of your site, one common mistake is that people use the same title Meta for each page of their deep connection. In this way you are not using the full potential of your use of keywords in the standings and is losing more keywords in Google.
The bottom line here is his best to do some day keyword research before committing the keywords in efforts to connect the buildings, and try to stay away short keywords that are highly competitive. You can save a lot of time and money to find a low competition keyword which also has a fair amount of search volume compared to a highly competitive keyword that will be very difficult to score well on the front page .......
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