Friday, July 6, 2012

Some Tools To Increase The Quality Of Our Site 1


Many pages begin with good intentions, but at the time of capture in effective web design for the purpose for which they were created, the layouts do not quite fully reflect their potential. In many cases it is not lack of talent of the designers, or for particular fault somewhere in the chain of creation of the web. That's the problem precisely: There is something that is not as good as it should be, and yet we can not point to fairness. And as for attacking a root problem we must first define it and know its nature, that is what we do with our site. If the metrics do not lift, conversion rates are not as good as they should, if the bounce rate is too high, here is a series of online tools very low cost to help you get the information you are needing to change that your page is not working.

Usertesting. This is a site that offers the service to check your page for real people who are monitored while doing so. The company delivers video with voice comments from users as they go their website, and a written report, which highlights what they found attractive site, which did not like e-very important-the description of what the factor that would leave the site.

Feng-Gui. It is an ideal tool for analyzing landing pages and home pages. Allows heat maps, where the points will be reflected more strongly attract the eyes of users. To redefine the elements that should be highlighted, and change to more effective designs from the point of view of the call to conversion actions. For corporate users provides APIs that give the opportunity to include their technology in the creative process.

UserFly. The site offers an instant report of web usability by real users. Very appropriate to avoid wasting time and money on reports theoretical and very concrete results. UserFly recorded visitors to your site, mouse movements, the areas where they click, and how they interact. Creating an account, the system can record ten catches per month for free, and the other is very affordable rates.

With these tools it is possible to detect flaws in the design of the site, and correct them in time before an entire marketing campaign is wasted, or a site failure. Remember that this type of bug fixes to avoid large losses time and may be the cause of the failure of a site which at first was an excellent idea, but sank to materialize.

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